April 30, 2018 – Chicago, IL – LaSalle Capital is pleased to announce that it has completed a strategic investment in Fresh Origins, LLC (“Fresh Origins” or the “Company”). Fresh Origins, headquartered San Marcos, CA, is the leading grower of microgreens and edible flowers in North America, primarily serving the foodservice market. The Company offers more than 600 varieties of Microgreens, Petite® Greens, Edible Flowers, Shoots, Tiny Veggies™ and other specialty products that are used by chefs to enhance dishes and drinks with color and flavor. Fresh Origins represents LaSalle Capital’s twelfth platform investment out of its second fund.
Fresh Origins’ Founder and Chief Executive Officer, David Sasuga, will continue to lead the Company as it executes its growth plan to increase penetration in the foodservice channel. Mr. Sasuga stated, “We are very excited about our new strategic relationship with LaSalle Capital. Partnering with LaSalle was natural for us given their substantial expertise in the food sector and especially working with businesses serving diverse foodservice customers.”
Jeff Walters, Partner at LaSalle Capital, commented, “David has built a preeminent reputation around producing the highest quality microgreens with unparalleled variety, while maintaining industry leading customer service. We are delighted to assist the Company in achieving its next level of growth.”
If you have any questions regarding this transaction or would like to discuss opportunities in the food & beverage industry, please contact Jeff Walters, Kelly Cornelis or David Murav of LaSalle Capital at (312) 236-7041.
LaSalle Capital is a leading private equity firm with extensive experience in the lower middle market. We currently manage two funds totaling over $345 million in capital. We have a proven track record of partnering with management teams to increase value in our companies by providing strategic operating focus and driving growth organically and through acquisitions. We have domain expertise and investment focus in two industry sectors: food and beverage and technology-enabled business services.
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